Advertising lodges in winter - why should you have them in your brand?

In winter, most companies rely on logo hats, thermal mugs and roll-ups for interiors. Meanwhile, advertising deckchairs can still be one of the most eye-catching advertising mediums - even in the snow. All it takes is a few well-placed deckchairs to create a cozy winter relaxation zone where your logo plays a prominent role.

Why do deckchairs also work in winter?

• Contrast in the snow - the intense colors of the print are perfectly visible against the white background. Your brand stands out from a distance, and the deckchairs create a cohesive, aesthetically pleasing advertising area.
• A natural people magnet - after skiing, walking or a long event, everyone is eager to sit down to catch their breath and drink something warm. The longer someone sits in your zone, the longer they interact with your logo.
• Perfect for photos and social media - deck chairs look great in photos. Guests take photos, tag the location and sponsors of the event, and your brand gains additional visibility on social media.
• Year-round equipment - you invest once, and use all year round: in winter on slopes and events, in summer on beaches, festivals and in food gardens.

Where can you use deck chairs in winter?

1.Ski slopes and snow parks
At bars, foodtrucks and gastro spots, create a small chillout zone: a few deck chairs, a table, blankets and a thermos of tea. This is a great complement to flags, tents and advertising walls, and your logo is visible in every shot.

2.Winter city events
Christmas markets, ice rinks, winter festivals or outdoor concerts are ideal places for printed deck chairs. Placed near the stage or in the food area, they create a cozy corner where attendees enjoy relaxing and taking photos.

3.Corporate events and integrations
Winter events for employees, meetings with clients outdoors or team-building trips to the slopes - everywhere logoed deckchairs build the image of a brand that cares about comfort and atmosphere.

4.Hotels, guesthouses and thermal baths
On observation decks, at outdoor hot tubs, in relaxation areas - advertising deck chairs give the place character and make it easier for guests to identify your brand. They're the perfect backdrop for photos of mountain and winter getaways.

How to design a deckchair that will make your brand stand out?

• Opt for strong colors - yellows, oranges or reds stand out perfectly against the snow and attract